Creative Direction
Brand Strategy
Fashion & Entertainment
Technology
Creative Direction
Brand Strategy
Fashion & Entertainment
Technology
Creative Direction
Brand Strategy
Fashion & Entertainment
Technology
HAUTE DATA
HAUTE DATA
HAUTE DATA



About
About
About
Tiffani Rae is a creative director, fashion editor and brand strategist specializing in creative and technical strategy, with more than twenty years of experience across fashion, entertainment, advertising and commerce.
Tiffani Rae is a creative director, fashion editor and brand strategist specializing in creative and technical strategy, with more than twenty years of experience across fashion, entertainment, advertising and commerce.
Tiffani Rae is a creative director, fashion editor and brand strategist specializing in creative and technical strategy, with more than twenty years of experience across fashion, entertainment, advertising and commerce.
Her work spans editorial, luxury advertising, music, film and commercial production, combining creative direction with an extensive understanding of brand development, marketing and digital commerce.
Her work spans editorial, luxury advertising, music, film and commercial production, combining creative direction with an extensive understanding of brand development, marketing and digital commerce.
Her work spans editorial, luxury advertising, music, film and commercial production, combining creative direction with an extensive understanding of brand development, marketing and digital commerce.
Through Haute Data, she brings that experience to the evaluation and integration of emerging technologies, connecting creative ambition with practical business applications.
Through Haute Data, she brings that experience to the evaluation and integration of emerging technologies, connecting creative ambition with practical business applications.
Through Haute Data, she brings that experience to the evaluation and integration of emerging technologies, connecting creative ambition with practical business applications.
20+ YEARS
Fashion & Creative Practice
EDITORIAL · ENTERTAINMENT
Fashion Editor · Stylist · Creative Director
ADVERTISING · MUSIC · FILM
Campaign · Costume · Commercial
MARKETING · COMMERCE · TECHNOLOGY
20+ YEARS
Fashion & Creative Practice
EDITORIAL · ENTERTAINMENT
Fashion Editor · Stylist · Creative Director
ADVERTISING · MUSIC · FILM
Campaign · Costume · Commercial
MARKETING · COMMERCE · TECHNOLOGY
20+ YEARS
Fashion & Creative Practice
EDITORIAL · ENTERTAINMENT
Fashion Editor · Stylist · Creative Director
ADVERTISING · MUSIC · FILM
Campaign · Costume · Commercial
MARKETING · COMMERCE · TECHNOLOGY

Capabilities
Capabilities
Capabilities
Haute Data provides creative direction, brand strategy and technology advisory for brands navigating evolving markets, platforms and consumer expectations.
Haute Data provides creative direction, brand strategy and technology advisory for brands navigating evolving markets, platforms and consumer expectations.
Haute Data provides creative direction, brand strategy and technology advisory for brands navigating evolving markets, platforms and consumer expectations.
Our expertise lies in translating brand identity across creative, marketing, commerce and technology, ensuring that innovation strengthens the qualities that make a brand distinct.
Our expertise lies in translating brand identity across creative, marketing, commerce and technology, ensuring that innovation strengthens the qualities that make a brand distinct.
Our expertise lies in translating brand identity across creative, marketing, commerce and technology, ensuring that innovation strengthens the qualities that make a brand distinct.
Drawing on more than twenty years across fashion, entertainment, advertising and digital commerce, we bring both creative judgment and technical understanding to decisions that shape how brands are experienced.
Drawing on more than twenty years across fashion, entertainment, advertising and digital commerce, we bring both creative judgment and technical understanding to decisions that shape how brands are experienced.
Drawing on more than twenty years across fashion, entertainment, advertising and digital commerce, we bring both creative judgment and technical understanding to decisions that shape how brands are experienced.
Creative Direction
Concept development, visual identity, campaign direction and creative oversight across editorial, advertising, entertainment and commercial production.
Concept development, visual identity, campaign direction and creative oversight across editorial, advertising, entertainment and commercial production.
Concept development, visual identity, campaign direction and creative oversight across editorial, advertising, entertainment and commercial production.
Brand Strategy & Cohesion
Brand positioning, identity development and cross-channel alignment. Translating a brand’s creative language across campaigns, marketing, digital experiences and retail environments while maintaining consistency and distinction.
Brand positioning, identity development and cross-channel alignment. Translating a brand’s creative language across campaigns, marketing, digital experiences and retail environments while maintaining consistency and distinction.
Brand positioning, identity development and cross-channel alignment. Translating a brand’s creative language across campaigns, marketing, digital experiences and retail environments while maintaining consistency and distinction.
Fashion & Entertainment
Fashion styling, editorial direction, costume design and entertainment marketing, informed by extensive experience across talent, publications and global brands.
Fashion styling, editorial direction, costume design and entertainment marketing, informed by extensive experience across talent, publications and global brands.
Fashion styling, editorial direction, costume design and entertainment marketing, informed by extensive experience across talent, publications and global brands.
Digital Commerce & Retail Technology
E-commerce strategy, digital customer experiences, content operations and retail technology evaluation. Connecting commercial objectives with the visual and experiential standards of the brand.
E-commerce strategy, digital customer experiences, content operations and retail technology evaluation. Connecting commercial objectives with the visual and experiential standards of the brand.
E-commerce strategy, digital customer experiences, content operations and retail technology evaluation. Connecting commercial objectives with the visual and experiential standards of the brand.
Technology Advisory & Integration
Emerging technology research, AI applications, vendor evaluation and implementation oversight. Identifying technologies that serve a brand’s objectives while protecting its identity, creative standards and customer experience.
Emerging technology research, AI applications, vendor evaluation and implementation oversight. Identifying technologies that serve a brand’s objectives while protecting its identity, creative standards and customer experience.
Emerging technology research, AI applications, vendor evaluation and implementation oversight. Identifying technologies that serve a brand’s objectives while protecting its identity, creative standards and customer experience.
Selected Work
Selected Work
Selected Work
(02)
(02)
CAPABILITIES
CAPABILITIES
CAPABILITIES
(03)
(03)
CREATIVE
Creative Direction · Brand & Visual Direction · Campaign & Content · Creative Production
MARKETING
Campaign Systems · Content Strategy · Creative Production Systems · Launch & Channel Strategy
COMMERCE
E-commerce · Product Presentation · Merchandising · PDP & Digital Experience
TECHNOLOGY
Technology Evaluation · AI Production · Workflow Design · Vendor Evaluation & Sourcing · Implementation
ADVISORY
Creative Technology · Market Intelligence · Executive Advisory · Emerging Technology Research
CREATIVE
Creative Direction · Brand & Visual Direction · Campaign & Content · Creative Production
MARKETING
Campaign Systems · Content Strategy · Creative Production Systems · Launch & Channel Strategy
COMMERCE
E-commerce · Product Presentation · Merchandising · PDP & Digital Experience
TECHNOLOGY
Technology Evaluation · AI Production · Workflow Design · Vendor Evaluation & Sourcing · Implementation
ADVISORY
Creative Technology · Market Intelligence · Executive Advisory · Emerging Technology Research
ADVISORY
ADVISORY
ADVISORY
TECHNOLOGY EVALUATION
Platforms, vendors and applications across creative, marketing and commerce.
SYSTEMS & IMPLEMENTATION
Creative and marketing systems, workflows and technology implementation.
ONGOING ADVISORY
Research, evaluation and counsel for leadership teams.
CONTACT
CONTACT
CONTACT
Advisory · Partnerships · Speaking
Advisory · Partnerships · Speaking
Advisory · Partnerships · Speaking
Los Angeles
Working Worldwide
HAUTE DATA





